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Tuesday, September 29, 2009

Techno Granny Show Notes 9-21-09, Technology Our MOthers Told Us About







Technology Our Mothers Told Us About, the Forties
TEchno Granny and Nanno Granny are at it again. This time they are talking about Technology Their Mothers Told Them About: The forties! Understand that most technology does not reach public use sometimes for five or ten or more years. Most of the 1940's was caught up in war so often it is referred to as the lost decade. Most of the technology was centered around war but a few things managed to creep into the inventive process like the mircrowave, the hot water heater, silly putty, the frisbee, 45 rpm records and the long playing record came into use. Gas was eleven cents a gallon and a plush convertible cost half as much as the amount given for Cash for Clunkers in the current administration. But horrible killing devices were also invented, the atomic bomb and unmanned rockets that could carry bombs were killing technology.and napalm (not villainized until the Viet Nam War) that could carry bombs were killing technology. But good technology was invented also like automation and which came into use in the forties and the aqualung. Listen in to hear more and call in to tell your stories of Technology Our Mothers Told Us About, the Forties. EPISODE122 -
Money and Inflation 1940's
To provide an estimate of inflation we have given a guide to the value of $100 US Dollars for the first year in the decade to the equivalent in todays money If you have $100 Converted from 1940 to 2005 it would be equivalent to $1433.77 today In 1940 a gallon of gas was 11 cents and by 1949 was 17 cents In 1940 the average cost of new car was $850.00 and by 1949 was $1,420.00 More

A few more prices from the 40's and how much things cost Nylon Hose 20 cents Ford Super Deluxe Sedan Coupe $1395 Sealey Mattress $38.00 Example of a house for sale Example From Realty for sale in the 40's 1945 Income property Lincoln Nebraska 3 apartments furnished 2 separate baths automatic heat $5,300



was shot dead
World War II 1940's
The Forties were dominated by World War II , and after a long period of Economic Recession throughout the world, starting with Wall Street Crash in 1929 and through most of the 30's, the world would be a different place after the 2nd world war ended. As so often happens during war technological advances in any technology that is seen to provide some advantage jump in leaps and bounds the 40's provide some of the best examples The first ever use of a Nuclear Bomb during wartime when the US bombed Hiroshima and Nagasaki in Japan. Major advancements in radar to help with tracking Enemy aircraft which after the war changed the aviation industry The improvements in the use of Jet Engines The use of unmanned rockets as a weapon ( V2 ) to carry bombs Mans inhumanity to Man exceeded anything preceding with the use of concentration camps as part of "The Holocaust " the name applied to the systematic state-sponsored persecution and genocide of the Jews. More About Hiroshima


Technology From The Forties
Jet Engines, Radar and Nuclear Fission technological advances due to the war
Colossus, the world's first totally electronic and digital computer
First Supersonic faster than sound Flight ( Chuck Yager )
First Transistor developed
Inventions The Year Invented Inventors and Country ( or attributed to First Use )45 rpm Record ----- 1949 USA Artificial Intelligence ----- 1947 England by Alan Turing Atomic Bomb ----- 1945 USA by Robert Oppenheimer's team Atomic Power ----- 1942 USA by Enrico Fermi's team creating first self-sustaining chain reaction Aqualung ----- 1943 France by J Cousteau and E Gagnon Automation ----- 1946 USA by Henry Ford Computer ----- 1948 England by Freddie William's team Guided Missile ----- 1942 Germany by Werner von Braun Hologram ----- 1947 Hungary by Denis Gabor Kidney Dialysis ----- 1944 Netherlands by Willem Kolff Long Playing Record LP ----- 1948 USA made of vinyl and played at 33 rpm Microwave Oven ----- 1946 USA by Percy L Spencer Mobile Phone ----- 1947 USA Napalm ----- 1942 USA from Harvard University Transistor ----- 1947 USA from Bell Laboratories Velcro ----- 1948 Switzerland by George deMestral

From Carnegie Library in Pittsburgh
Public reliance upon the Library in time of need was again demonstrated during the early nineteen-forties, this time in relation to national defense. Middle-aged men, long unemployed, and National Youth Administration students stood together at the technology shelves examining elementary books on blueprint reading, welding and the machine trades. On a higher level of endeavor, scientific books, periodicals, and patent files were in constant use by research engineers. So great was the demand for technical literature that funds were diverted from other fields to purchase more books needed by industrial workers.

In the forties, the long-playing record the first water heater and pump were invented. The very first bikini was also invented and it could fold up so small that it could fit inside of a little ring box.

Flight technology took a successful turn in the forties. Frank Whittle built the first jet engine that was used in 1941, soon becoming the modern jet engine. Also, Igor Sikorsky invented the first modern helicopter.

Transistors that are used in radios and other electronic machines were created by William Shockley.

War like a Wasp: The Lost Decade of the 'Forties
Book by Andrew Sinclair; Hamish Hamilton, 1989. 321 pgs.
Presidents:
There where two presidents from 1940-1949. They were Franklin D. Roosevelt and Harry S. Truman.
Heroes:
Rosie the Riveter was a character who encouraged women to do their part for the war. Women worked in factories to help out. Most women did not work outside the home so this was a big step for women. After the war the women went back to the home to work and gave their jobs back to the men.
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Games:
Baseball was big in the 1940's. But then there was a Negro league and a white league.
Boxing was a big sport in the 1940's.
Freewheeling Brawl was when five girls were on roller-skates and wrestled as they skated around a ring. When one fell, it usually hurt and if you were lucky you would not break a bone. You could see it because there were big bleechers where you sit, it was not on T.V.
Inventions:
Electric water heaters and pumps were introduced in the1940's.
On July 16, 1945, the first atomic bomb was set off near Alamogordo, New Mexico.

The Slinky (1943)
Richard James and Betty James invented the slinky in 1943. Richard James was a naval engineer trying to develop a meter designed to monitor horsepower on naval battleships. He was working with tension springs when one of the springs fell to the ground. He saw how the spring kept moving after it hit the ground and an idea for a toy was born.
Richard remarked to his wife, "I think I can make a toy out of this." Richard then spent the next two years figuring out the best steel gauge and coil to use in making the toy and Betty James found a name for the new toy after discovering in the dictionary that the word "Slinky" is a Swedish word meaning traespiral

The Slinky was successfully demonstrated at Gimbel's Department Store in Philadelphia, Pennsylvania during the 1945 Christmas season and then at the 1946 American Toy Fair. Richard nervous at the first demonstration of his toy convinced a friend to attend and buy the first Slinky. However, this turned out to be unnecessary as 400 Slinkys were sold during the 90 minute Gimbel demonstration.
Colour Television (1940) Peter Goldmark
In 1940, prior to RCA, CBS researchers led by Peter Goldmark invented a mechanical color television system based on the 1928 designs of John Logie Baird. You couldn't buy one though.
Production of monchrome sets started to take off dramatically after the end of the war and it wasn't until the FCC (Federal Communications Commission ) hearings of 1949-50 that a standard was even introduced, with the first sets being made commercially available in 1951.
The Jeep (1940) Willy’s Truck Company

During the second world war the US Army recognised the need for a fast, lightweight all-terrain vehicle. In 1940, the Army put out a tender to automotive companies to create a working prototype (fitting army specifications) within forty-nine days.
The company that eventually won the battle of the prototypes was Willy’s Truck Company with their MB model.
Nicknamed “the Jeep” the vehicle was adopted with great success on the battlefield US General Dwight D. Eisenhower is quoted as saying that, “America could not have won World War II without it”. Although I’m sure he meant to say that the Allies wouldn’t have won without it!
Silly Putty (1943) James Wright
The history of silly putty is quite amusing. In 1943 James Wright, an engineer, was attempting to create a synthetic rubber. He was unable to achieve the properties he was looking for and put his creation (later to be called silly putty) on the shelf as a failure.
A few years later, a salesman for the Dow Corning Corporation was using the putty to entertain some customers. One of his customers became intrigued with the putty and saw that it had potential as a new toy.
In 1957, after being endorsed on the "Howdy Doody Show", silly putty became a toy fad. Recently new uses such as a grip strengthener and as an art medium have been developed. Silly putt even went into space on the Apollo 8 mission.
Atomic Bomb : The Manhattan Project (1945) Robert Oppenheimer
On August 2, 1939, just before the outbreak of World War II, Albert Einstein wrote to then President Franklin D. Roosevelt. Einstein and several other scientists told Roosevelt of efforts in Nazi Germany to purify uranium-235, which could be used to build an atomic bomb.
Shortly thereafter the US Government began the serious undertaking known then only as "The Manhattan Project." Simply put, the Manhattan Project was committed to expediting research that would produce a viable atomic bomb. The most complicated issue to be addressed in making of an atomic bomb was the production of ample amounts of "enriched" uranium to sustain a chain reaction.

Scientists Who Invented the Atomic Bomb under the Manhattan Project: Robert Oppenheimer, David Bohm, Leo Szilard, Eugene Wigner, Otto Frisch, Rudolf Peierls, Felix Bloch, Niels Bohr, Emilio Segre, James Franck, Enrico Fermi, Klaus Fuchs and Edward Teller.
Tupperware : Modern Invention When We Were Kids You might be suprised by just how many things were invented when we were kids
Tupperware was invented by Earl Tupper, a New Hampshire tree surgeon and plastics innovator, who began experimenting with polyethylene, a new material (invented in 1942) used primarily for insulation, radar, and radio equipment.
He patented the Tupperware seal in 1947, but more importantly used the revolutionary marketing concept of the "Tupperware Party" to sell the product, a unique and innovative way of marketing directly to housewives.

Wednesday, September 16, 2009

TechnoGrannyShow, Zero Cost Marketing, Web Site Tutorials 8-24-09

Dale Stefancic-Bio, Host of Entrepreneurs on Call

Born in Cleveland, Ohio in 1951, had the traditional upbringing, Loving parents and sister. After high school I attended Kent State University for business. After three years I transferred to Ohio State and received a degree in Landscape Contracting and Design.
I worked my landscape contracting business successfully for 8 yrs. Before wearing all the hats became more than I wanted to handle anymore. I started out in the job market and soon took a job with a large privately held water ultility where I am still currently employed today, 27 years later.

As time moved on and I got into my fifties, plus three different sales of ownership of my company, different corporate climate everywhere, I thought it be fitting to exercise that entrepreneurial itch I have always had.

I always knew that there was more to the game than trading hours for dollars. I wanted to create a business where I could leverage my time and my money.
I began to invest in myself with education from what I considered the masters. The people who I wanted to be like. So I read everything from the likes of Don trump, Robert Kiyosaki, John Carlton, Dan Kennedy, the classic by Napoleon Hill, Think and Grow Rich as well as many others. Still to this day , I am a student. I began to develop myown business model and incorprorated what I had learned.

I wanted to share my experience with others who faced situations similar to mine, but did not know where to go or the process to change. I knew I had a strong message to share with people. I knew I could not only share a valuable message, but also teach them what needs to be done. You have to make an investment. The most important investment you will ever make. One that will last a lifetime. The investment is you. You must invest in yourself with knowledge and then apply that knowledge with persistant action to create your desired result.

So I now not only had my vision but also a mission. I wanted to get my message out to as many people as I could, and share with people that yes, the world is changing, and you can have options in life that can make life much more enjoyable for you and your family.
With this came the birth of my talk radio show. “The Home Based Business Show”. I never in my life have even been in a radio station.

So I made another investment. I contacted my local radio station WELW 1330 am in Willoughby, Ohio and told them of my idea for a talk show.
I had no idea how I would get quality guests to share the message of what you need to do and how to do it. But a lot of the people who I studied, read their books or attented their seminars, came onto my show with great information for my listeners. This help me build a lot of creditbility and well as develop and deeper relationship with people who are mentors to me. People such as Chet Holmes, Gary Harspt, Loral Langemeier, Dan Kennedy, Bob Proctor, Michael Gerber and the list goes on.

Its been truly amazing for me. I love every minute of what I do. I am now getting engagements. Working with other companies and associations with entrpreneurship and small businesses.
My next project is to write my own book to hopefully serve as a blueprint for others to see that all is truly within your reach.

The other part of my life that has been truly amazing are my two treasures, my wife of 35 yrs. Linda and my son Matt. Without their love and support, I’m not sure if any of this would have been possible.

I am thankful of what I have been able to do so far. I also am greatful to my great friend and business partner Mike Claggett who is my techie, and also keeps me in check. Mike is a big part of my team which is so important to be successful. You cannot do it all no matter how good you are.

The best advice I can give anyone is, make the investment and “Just Get To IT”



1). Why your business is invisible without a website.

More and more the consumer looks to the Internet to provide information on the products and services they want and need. However, as a recent study has shown, while 66% of consumers search the Internet for local small business information, only 44% of small businesses have a web site. The end result is that the small local business without a website is virtually invisible to these local consumers."According to the Nielsen Online Custom Survey from WebVisible, Inc.," stated Dale Stefancic, co-owner of Entrepreneurs On Call, "92% of consumers have first researched a product on the Internet, and then have purchased that product locally at least once. The end result is that the business that has a website is much more likely to end up with that consumer in their local store.

The Internet no longer serves the global marketplace exclusively but now impacts directly the sales of the small local business. Without a website to direct and inform the local customer, a small local business will soon no longer stand any chance of real local success."This creates a real quandary for the small local business, as the design of even the most basic of websites can run into thousands of dollars. In today's economy, a website is not economically feasible for some. Small businesses have a tendency to spend money on more traditional forms of advertising such as newspaper, Yellow Page ads and television.

However, the same study shows that 50% of consumers turn to the Internet first, followed by only 24% for Yellow Pages, 4% for local newspapers and 1% for television."This does not make sense," stated Mr. Stefancic, "in that the small business owner is spending their advertising dollars in the wrong place. This is the reason we developed More Local Business Online. Now, any small business can develop a website and draw that local traffic, often for less than the cost of a single newspaper advertisement."

How can zero Cost marketing put your advertising costs on the back burner for good.

There are so many resources you can go to in your particular field with your product or service that youcan get free advertising and let prospcts know about your product or service. Ex. Artilcle marketing. People read so muchont the internet about everything you can think of. Oneof the biggest is "How To" People mwant to know how to do things. IF your product or service helps them them write about it.



How you can effectively market your product or service even if do not have a webite.

Ezines. These are a huge source of finding new customers and becoming the expert in your field. Let people identify with you. Some Ezines and 100,000 to 200,000 subscribers and many will let your promote what you have or what you are about if you write a good article for their readers for free. They are always looking for good content.

If you would like to find out more about Zero Cost Marketing with Content Management and E-Zines, you can go to: http://tinyurl.com/grannymarketing. Techno Granny says it's so easy even a granny can do it.


Dale
Dale Stefancic
dale@dalestefancic.com
440-463-7095
www.EntrepreneursOnCall.com

Monday, September 14, 2009

TechnoGrannyShow, Professional Speakers Tips on Microphones, Stephanie Silverman 9-14-09



BIO:
Stephanie Silverman is an Executive Coach specializing in Public Speaking and all areas of spoken communication.
She earned her MFA at Rutgers University in New Brunswick, New Jersey and has been working as a performer and voice/speech/presentation coach for over ten years.
In addition to being a public speaker and speaker trainer, Stephanie has worked with executives in a broad range of industries and sectors. She has also helped professional actors develop or diminish dialects for performances on stage and film.
As an award-winning voiceover performer, Stephanie can be heard in numerous audio books and educational materials from publishers such as Simon & Schuster; The Penguin Group; Houghton Mifflin; Little, Brown & Company; Mira; McGraw-Hill and Pearson Education (most often credited as Stephanie Wolfe).
Stephanie's most recent project has been her blog elaborating on the 10 Secrets for Great Communication that she authored on her web site. http://stephaniesilverman.blogspot.com

BASIC TALKING POINTS:

Do your homework (whenever possible):

Find out what type of equipment you will be using (lavalier, or lapel, microphone; traditional mike on stand, handheld, etc.)
Where are the speakers located?
See if it is possible to test out the equipment in advance of the event


• If you can't get information in advance:


o speak to A/V person to understand how to use the equipment as you are being miked
o understand that you almost never hear what your audience hears
o plant someone in the audience who can signal you during the event if you cannot be heard


• General guidelines:
o when using a lapel microphone, position it wisely
o avoid loud jewelry!
o when responding to other panelists next to you stay facing the mike (front)
o touching the head of the microphone generally produces an unpleasant (and sometimes very LOUD sound)
o plosives - b's and p's - can often be very exaggerated when amplified
o Look at your audience and judge by their behavior if there is a problem being heard
o if there is a problem, fix it immediately - don't make do
o if holding a mike, keep it a consistent distance from the mouth and don't forget to use it every time you speak
o repeat questions asked by un-miked audience members before answering them
o if you have a stationary mike, position it close to your mouth and speak toward it every time
o if you must share a mike, reposition it every time you speak



Best wishes,

Stephanie Silverman

silvermanspeechconsulting
718-701-5858
Stephanie@SilvermanSpeechCoach.com

http://www.silvermanspeechcoach.com/

Archived version of this show can be heard archived at: http://tinyurl.com/PosPittsburgh or on Techno Granny's unique radio channel on the Pittsburgh Internet Radio Network, PositivelyPittsburghLiveMagazine.com at: http://tinyurl.com/pospittlivemag